Marketing & Employer Engagement Apprentice

Duties include, but are not limited to: Provide excellent customer service and support to learners, employers and stakeholders via telephone, email and online enquiries. Support the planning, creation and delivery of marketing campaigns across a range of digital and traditional channels. Create engaging content for social media platforms, websites, blogs, email marketing campaigns and promotional materials. Assist with maintaining and updating the company website, ensuring content is accurate, relevant and optimised for search engines (SEO). Support the promotion of apprenticeship and training programmes through a variety of marketing activities. Assist with creating image, video and written content for marketing and communications purposes. Support the delivery of social media campaigns and help increase brand awareness and engagement. Monitor and report on campaign performance, website analytics, SEO rankings and social media activity. Conduct market research and gather data to support marketing projects and business objectives. Attend events, exhibitions and networking opportunities to promote the company and its services. Assist with the creation of marketing materials, case studies, testimonials and learner success stories. Maintain accurate marketing records, systems and tracking documents. Respond to website, social media and marketing enquiries and direct them to the appropriate department where required. Work collaboratively with colleagues across the business to support company objectives and customer satisfaction. Attend team meetings and contribute ideas, feedback and recommendations for future marketing activities. Keep up to date with digital marketing trends, tools and best practice.